The first shot of our film shows Hope as a young girl, sitting in the corner of the room she is imprisoned in. The use of this shot allows our audience to empathise with the main character as at this point she is an innocent young girl whom the audience would not want to see harmed. This is an important connection formed very early on between the main character and the audience as they are on her side. a similar technique is used in the action thriller film "Salt"- the first sequence shows the main character vulnerable and desperate in a similar way to our film.
both of these shots allow the audience to empathise with the main character.
In the flashback scene we slowed down the approach of the van to draw attention to it, this creates enigma for the audience as they are drawn towards it but are not quite sure of the significance of it yet.
Another way we created enigma was to use a point of view shot from the point of view of the kidnapper, the antagonist. From this the audience can tell what role he plays but there is still enigma as they know nothing about his past or his motives to do this.
In our flashback sequence we took inspiration from the flashback sequence of the BBC show "Hunted", a lot of quick jump cuts are used. We used them to show that Hope's memory of her abduction is hazy and that it still plagues her.
2. How does your media product represent particular social groups?
The main character in our product, Hope Hardy, is a strong
female lead. She has taken into her own hands the safety of her life and has
matured as a character. This shows her in a positive light as she is shown to
be independent of other people and not a “damsel in distress”.
The main antagonist shown is the kidnapper he is shown as a middle aged man. This creates him to be a binary opposite of Hope Hardy which allows the audience to more clearly see the roles of these two characters and allow them to empathise with Hope.
Social class is left out of the opening for the characters and is not shown or mentioned. This creates a more accepted main character and allows the audience to empathise with her without judgement and no matter what their position.
At the beginning of our opening, the main character is shown as a young girl; she is shown as an innocent victim here. This portrayal of the main character could be construed as a negative stereotype on women- that they are weak and vulnerable. However we believe our film shows her growing to become a strong independent woman which challenges the stereotypes set forth by some.
3. What kind of media institution might distribute your product and why?
A classic release of a film runs in major cinemas for around 4 months at first. After this there would be DVD/Blu-ray
releases as well as subscription based streaming/downloading services like Netflix and lovefilm. However that could be tough for an independent film like ours so other options for us could be to show in smaller indie cinemas such as the Duke of York's picture house in Brighton.
Another way for a lower budget film to be able to distribute affordably would be to follow the example of "Pulp" and to distribute via Xbox live or a similar new media outlet. This way we would be able to reach our target demographic of 15-29 year olds which is a similar demographic for Xbox customers. Although the main audience is usually males which we would want to diversify upon.
Another way for a lower budget film to be able to distribute affordably would be to follow the example of "Pulp" and to distribute via Xbox live or a similar new media outlet. This way we would be able to reach our target demographic of 15-29 year olds which is a similar demographic for Xbox customers. Although the main audience is usually males which we would want to diversify upon.
4. Who would be the audience for your media product?
We hope for our film to be accessible and enjoyable to both
males and females. We don’t want to pin down on a certain gender demographic as
we feel the film can be universally liked by all. However as the main character
is a strong female who portrays a good image for feminism hopefully our film
will appeal to women a lot and not just men.
The age classification of our film is a 15 which will allow
us more freedom with violence, strong language etc. to make the film more
realistic. The age rating will be the only barrier for the audience for our
film so we wish for as large an audience as possible and for the film to reach
many people. Our target age demographic is that of teens and young adults,
within the age bracket of 15-29. We feel that as our main character is
representing this age group this demographic would feel more connected to the
film and enjoy it more. However we do not want to limit our film and hope that
an older audience also enjoy it as well.
5. How did you attract/address your audience?
We aimed to attract our audience in a number of different ways. By having our main character as a 16 year old we will attract a younger teen audience as they feel they can relate to the character more as well as there also very little British thrillers focusing on teens. this attracts our audience again as we are not producing our film for an over saturated market.
we also attract a larger female audience due to our main character being female. She portrays a strong view of an independent woman which people appreciate as we don't show Hope as a "damsel in distress" type character and she is actually the lead.
6. What have you learnt about technologies from the process of constructing this product?
Most of our filming for our piece was done on a Sony Handycam. We were already familiar with this piece of equipment as we used it extensively for the filming of our preliminary piece. It was very simple to work with and we did not need to learn much to be able to effectively use it. this was good for us as first time film makers.
Sony HandyCam HDR-XR550V |
We also used another camera to film with, the Sony hdv tape camera. We decided to use this camera because it had better functionality to create a focus pull effect which was something we wanted to use. however it did not turn out as effectively as we had hoped so we abandoned the idea.
Sony HDV |
The other piece of software we used was Garageband, this was a very simple tool that i have had previous experience with so i felt more confident using it we used garage band to edit and create the sound for our film. We recorded and added a voice over as well as adding foleys where needed.
7. Looking back at your preliminary task, what do you feel you have learned in the progression from it to the full product?
Our final film was very different from our preliminary film, not only in content and topic but also the quality, as we had improved as filmmakers over the course. The film we produced for our preliminary task was a vampire horror whilst our final film was more grounded in reality, it was a grittier more realistic telling of a thriller.
For our prelim we used text to convey the dialogue and story of the piece and while this was effective, due to the fact that we were replicating early silent films, we felt a voiceover was better suited to "Losing Hope Hardy".
This also shows how our editing skills have progressed since creating our prelim. Then, when we were new to final cut pro, this shot was very advanced for us but after we grew to know how to use final cut pro better we were able to use it to de-saturate, add a time stamp and various filters and effects.
Lighting and shadows were very prevalent in both of our films and i feel that we progressed in our use of low key lighting and our ability to create shadows for effect. in "Library of doom" we used the shadow of the antagonist to surround the heroine implying that she was trapped. This was the extent of our ability and although it worked very well and i am still proud of it, i feel our use of lighting and shadow in our final film was far superior. both technically and also in the message it implies.
The editing techniques we used also improved between our films. For our preliminary task we used a match on action, and whilst it worked our later match on actions in "Losing Hope Hardy" were much more fluid and natural.
Another area in which we progressed was sound. As we created the first film to be a silent film there was no dialogue or foleys, and the only sound present was the parallel, offscreen soundtrack. In our final film we changed this a lot and used many foleys to set the scene for the flashback sequence. We also used a voiceover to give the audience an insight into Hope's mind.